I find that one of the largest problems with networking on Facebook is exactly that… others who are promoting their own businesses like to push their business opportunities all over you. This tends to be very annoying, and simply isn’t a good marketing technique as it will just turn people off. The best way to find prospects is to add friends in the home-based business industry. It’s no secret that there are plenty of poor home-based business opportunities out there, and a lot of members of social media sites are promoting them. Members of such programs may be looking for a new opportunity… and that’s where you come in.

No offense to any marketers out there, but many of these people tend to be in the MLM business. The attrition rate in MLM right now is not good… most newcomers to MLM quit the company they joined within their first 90 days. Join home-based business groups, MLM groups, internet marketing groups, and so on, and add members to your friends list. This is not the time to send your new friend a link to your website or tell them about your business opportunity. Simply send a message such as “Hi John, I see you’re a member of ‘so and so’ group. I’m looking to network with like-minded people… I hope you accept me as a friend”. If they decide to ask you about your business, then go ahead and discuss it… but let them come to you about it as opposed to the other way around. Read More »